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🎨 Creative & Marketing

Free Graphic Design Contract Template

Download a free graphic design contract template for logos, branding, and creative projects. Define deliverables, revisions, and IP — ready for e-signature.

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Full Template Text

Copy the usable agreement below, replace every [BRACKET] placeholder, then customize for your situation.

Graphic Design Contract
GRAPHIC DESIGN CONTRACT This Graphic Design Contract (the "Agreement") is entered into as of [Effective Date] (the "Effective Date"), BETWEEN: [Designer Name], with a principal place of business at [Designer Address] (the "Designer"); AND [Client Name], with a principal place of business at [Client Address] (the "Client"). The Designer and the Client may be referred to individually as a "Party" and collectively as the "Parties." 1. PROJECT SCOPE AND CREATIVE BRIEF The Designer will create designs per this brief: [Project Description]. Brand guidelines and references: [Creative Brief Attachments]. 2. DELIVERABLES AND FILE FORMATS Deliverables: [Deliverables List], provided in [File Formats]. Source files transfer upon final payment unless otherwise stated. 3. REVISION ROUNDS AND FEEDBACK PROCESS [Revision Rounds Included] revision rounds are included. Additional revisions are billed at [Additional Revision Rate]. Client feedback must be consolidated and timely. 4. PAYMENT SCHEDULE Project fee: [Project Fee], paid per [Payment Schedule]. Work pauses if invoices are more than [Payment Late Days] days overdue. 5. INTELLECTUAL PROPERTY TRANSFER Upon full payment, the Client receives [IP Transfer Timing] ownership of final approved deliverables, excluding Designer tools, templates, and pre-existing IP. Designer retains portfolio rights per [Portfolio Rights Terms]. 6. PORTFOLIO AND CREDIT RIGHTS The Designer may display work in portfolio and marketing after public release, unless the Client requests confidential treatment in writing for [Confidential Project Period]. 7. CANCELLATION AND KILL FEE Client cancellation pays for work performed plus kill fee of [Kill Fee Amount] if cancellation occurs after [Kill Fee Trigger Phase]. Deposits are non-refundable. 8. LIABILITY LIMITATIONS The Designer's liability is limited to fees paid for the project. The Designer is not liable for printing errors, third-party misuse, or indirect damages. Client approves final files before production. 9. GOVERNING LAW This Agreement is governed by the laws of [Governing Law / Jurisdiction], without regard to conflict-of-law principles. The courts located in [Governing Law / Jurisdiction] will have exclusive jurisdiction over disputes arising out of or relating to this Agreement, unless the Parties agree in writing to mediation before litigation. 10. GENERAL (a) Entire Agreement. This Agreement constitutes the entire agreement between the Parties concerning its subject matter and supersedes prior or contemporaneous agreements on that subject. (b) Amendments. Modifications must be in writing and signed by both Parties. (c) Severability. If any provision is held unenforceable, the remaining provisions remain in effect. (d) Assignment. Neither Party may assign this Agreement without the other Party's prior written consent, except to a successor in connection with a merger, acquisition, or sale of substantially all assets. (e) Counterparts and Electronic Signatures. This Agreement may be executed in counterparts, including electronic signatures, each of which will be deemed an original. IN WITNESS WHEREOF, the Parties have executed this Agreement as of the Effective Date. DESIGNER Name: [Designer Name] Signature: _______________________________ Name of Signatory: _______________________ Title: ___________________________________ Date: ____________________________________ CLIENT Name: [Client Name] Signature: _______________________________ Name of Signatory: _______________________ Title: ___________________________________ Date: ____________________________________

This is a starting template, not legal advice. Have a qualified attorney review it for your jurisdiction and use case before signing.

A Graphic Design Contract ensures both the designer and client have clear expectations for creative projects. From logos to complete brand identities, this template protects your creative work and your income.

What Is a Graphic Design Contract?

A graphic design contract is a legally binding agreement between a graphic designer (or design agency) and a client for creative work. It defines the creative brief, deliverables, revision process, payment terms, and IP ownership.

Key Clauses to Include

  1. Project Scope — Detail every deliverable: “Primary logo, horizontal variant, icon mark, brand color palette, typography guide.”
  2. File Formats — Specify all formats to be delivered (AI, EPS, SVG, PNG, PDF, etc.).
  3. Revisions — Number of included rounds, feedback deadlines, and hourly rate for additional revisions.
  4. Payment — Milestone-based payments (50% upfront, 50% on approval is common).
  5. IP Transfer — Full ownership transfers to client upon final payment.
  6. Portfolio Rights — Designer retains right to showcase work in portfolio.
  7. Kill Fee — 25-50% of project value if the client cancels mid-project.
  8. Liability — Cap liability at total project fees.

How to Customize This Template

  1. Include a creative brief — Attach brand guidelines, competitor references, and color preferences.
  2. Define the revision process — Consolidated feedback in one document per round prevents scope creep.
  3. Specify print-ready requirements — If deliverables will be printed, specify bleed, color profile (CMYK), and resolution (300 DPI).
  4. Add a rush clause — 25-50% premium for expedited turnaround.

How to Send for E-Signature with WPsigner

  1. Upload — Drop this contract into WPsigner
  2. Add fields — Signature, project scope acknowledgment, and payment terms
  3. Send — Email a secure link to the client
  4. Track — Know when the client opens and signs
  5. Store — Archived with tamper-proof audit trails

Frequently Asked Questions

What should a graphic design contract include?

A graphic design contract should include: detailed project scope with creative brief, specific deliverables with file formats (AI, PSD, SVG, PNG, etc.), revision policy (2-3 rounds is standard), payment schedule, IP transfer terms, portfolio usage rights, cancellation policy with kill fee, and timeline with milestones.

Who owns the design after the project is complete?

By default, the designer retains copyright until IP is formally transferred. Most contracts transfer full ownership to the client upon final payment. Some designers retain the right to use the work in their portfolio. The contract should explicitly address both ownership and portfolio rights.

How many revisions should I offer?

Industry standard is 2-3 revision rounds included in the project price. Define what constitutes a revision (minor changes) vs. a new direction (requires a new quote). Additional revisions should be billed at your hourly rate.

Can graphic design contracts be signed online?

Yes. Electronic signatures are legally binding. WPsigner lets designers send contracts directly from their WordPress portfolio site — perfect for creative professionals who manage their business through WordPress.

Ready to send this contract for signing?

Upload to WPsigner, drag and drop signature fields, and email a secure signing link — all from your WordPress dashboard.

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